Amplifon - Reno

Business Unit

Strategy and Management

Product category

Services

CLIENT

Amplifon S.p.A. is an Italian company dealing with diagnosis, application and marketing of hearing solutions.

Founded in Milan in 1950 by Algeron Charles Holland, it focusses mainly on the sale of hearing solutions and ancillary application and personalisation services, the marketing of biomedical equipment and the sale of ancillary products such as batteries, consumables and spare parts. The group is present in 22 countries and operates through a network of around 3,250 direct sales outlets, 2,700 assistance centres and more than 1,600 outlets affiliated to the network, employing a total of over 10,000 people.

Reno

Retail just like it is seen by those who operate in the sector.

Reno works alongside retailers, producers and distributors at every stage of the brand life cycle, from start-up to sustainable development plans, with a wide range of ad hoc client services. It follows the development of national and international chains, both from a strategic and an operative point of view.

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