Banco Fresco


Banco Fresco is a chain of food stores specialised in gastronomy and generally in fresh and ultra fresh products.

Business Unit
Strategy and Management

CLIENT

Banco Fresco is a chain of food stores specialised in gastronomy and generally in fresh and ultra fresh products.

The stores are designed as “taste markets”: large stores highly specialised in bringing fresh product to the market at the best price on a daily basis. The offer, in addition to vegetables, fruit, fish, meat, cured meats and cheeses, also includes a national and international groceries selection and a bakery. Banco Fresco is inspired by the Italian tradition of local markets combined to the characteristics of covered French markets: it is, in fact, the Italian format of the Grand Frais French group.

Reno

Retail just like it is seen by those who operate in the sector.

Reno works alongside retailers, producers and distributors at every stage of the brand life cycle, from start-up to sustainable development plans, with a wide range of ad hoc client services. It follows the development of national and international chains, both from a strategic and an operative point of view.
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